Health guidance,

powered by AI

TVAM · Health Insurance AI

Health guidance,
reimagined.

40%Lower customer
acquisition cost
2L+Users on
the platform
RAGAI powering
health guidance

Vector search · RAG pipeline · Cloud-native architecture

TVAM

AI Powered

RAG-enhanced advisor

Policy Expert

Personalised for you

Your health advisor, always on.

01Year

2024

02Sector

Health & Fintech

03Services

Brand · UI/UX · Product Design

04Platform

iOS · Android

Making health and wealth guidance feel effortless.

TVAM set out to unify health insurance advisory, doctor consultations, and gold investments under one trusted super-app — built for India's next 200 million smartphone users.

TVAM brand overview

The Challenge

One platform, three worlds — none of them connected.

Users faced a fragmented experience across health, insurance, and investment features. There was no coherent visual language, the onboarding felt clinical, and the AI advisor had no clear identity to anchor user trust.

Our Approach

Build a product identity as unified as the platform itself.

We rebuilt the brand architecture from the ground up — creating a design system that works across all three modules, positioning the AI advisor as a trusted companion, and shipping a UI that reduced CPA by 40%.

Product Design

App Screens

Health module
Policy advisor
Wealth module

Brand Expression

The Brand
in Motion.

TVAM brand overview

Real App Experience

Every module,
designed to trust.

TVAM Health module — online doctor consultation

Health

Doctor Consultation

TVAM Wealth module — gold investment

Wealth

Gold Investment

Outcomes

40%

Lower customer acquisition cost

2L+

Users on the platform

3

Core modules unified

RAG

AI powering health guidance

TVAM app experience
“Partnering with Yuvabe Studios for over a year, we've seen exceptional results. Their deep understanding of our vision and customer segments, combined with prompt responsiveness, has strengthened our brand.”

Aruna Sampige

tvam Technologies Pvt. Ltd.

TVAM

An AI-first health and wealth super-app, built for India's next wave of digital users.

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